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Marketing Executive - HealthCare

  • Location: South East
  • Salary: £25000.00 - £30000.00 per annum
  • Job type: Permanent
  • Sector: IT & Information Security

Capita IT Resourcing is partnered with a leading Digital company in their search for a Marketing Executive to join them on a permanent basis. This role has been created as a new position to support in the development of marketing campaigns to promote one of their main channels including all of its products and services. The role will encompass creative, analytical, print, digital, commercial and administrative responsibilities.

Key responsibilities for the role:

- Support with implementation of the marketing plan for the channel to improve awareness and conversion of modules
- Write design/content briefs and coordinate production of all health marketing materials
- Ongoing market research of health market, along with staying abreast of competitors
- Obtain relevant approval of new content and upload on the website through the content management system
- Understand performance metrics and suggest learnings on an ongoing basis
- Provide assistance in the roll out of the new brand identity across the health professional channel
- Coordinate the creation of sales support materials to create awareness, impact and engagement with prospective clients
- Support on building relationships with key healthcare professional bodies
- Work with Operations team to optimize healthcare facility distribution points
- Work with marketing team to create and produce impactful client case studies
- Support company presence at health professional conferences
- Support with implementation of social media plans to better connect with the health professional audience
- Maintain the brand's "voice" across all platforms.
- Interact with key stakeholders to ensure messaging and positioning is appropriate, timely and consistent with overall strategy.
- Support sales colleagues in new business pitches and presentations

What you get in return:

- A great working environment in a newly renovated, modern office
- 23 days holiday (plus 8 bank holidays) per year
- Contributory pension scheme
- Profit related bonus
- Quarterly company social events
- On-site parking
- Structured professional development review scheme

If you are interested in the role and would like to apply, please send me your CV in response to this advert for immediate consideration.

Capita IT Resourcing is acting as an Employment Agency in relation to this vacancy.

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